Technical

Aleyda Solis Turns Google's Content Quality Guidance Into 83 Checks

Google's content quality guidance is famously thorough — and famously hard to turn into a working audit. SEO consultant Aleyda Solis has now done that work for everyone. Published on November 2, 2026, her set of 83 content quality checks distils Google's guidance into a concrete list, shipped with a Claude Skill so the checks can run as an AI-assisted audit. For teams staring at a site full of pages and wondering which ones are actually good enough, it is a practical tool arriving at exactly the right moment.

Eighty-three checks, one audit workflow

The value of the list is in its specificity. Google's guidance tells publishers to create helpful, reliable, people-first content, but those are principles, not procedures — and a principle does not tell you what to do with page number 4,000 on a Tuesday afternoon. Eighty-three checks turn the principles into questions an auditor can actually answer, one page at a time. Each check is a small, testable judgement about a page, and together they add up to a verdict on whether the content meets the standard Google describes.

The Claude Skill is what makes the list usable at scale. Instead of a human working through 83 checks by hand on every page, the skill lets the checks run as an AI-assisted audit, with the model doing the repetitive assessment and the human reviewing the results. That combination — a structured checklist plus an AI that can apply it consistently — is the point. A checklist nobody has time to use is decoration. A checklist an AI can run across a whole site is a workflow.

Why now: quality is back at the centre

The timing is no accident. Google has been updating its documentation on scaled AI or low-quality content, misinformation and fake authors, and the message from those updates is consistent: content produced at scale with little human care is a problem, and Google is getting more explicit about saying so. The documentation is the warning; the checks are the response. Solis has taken the thing Google is warning about and turned it into a list of things to verify before Google verifies them for you.

There is also a clock running. Search Engine Journal reported a model estimating a 96.8 percent likelihood of a major core update within the month, which makes quality audits timely in a very concrete way. A core update is exactly when thin, scaled or careless content gets caught, and the sites that survive are the ones that audited before the update arrived rather than after it. The checks give teams a way to do that work now, while there is still time to fix what they find.

How to use the checks

The practical advice is to treat the 83 checks as a triage tool, not a perfection test. Run them across your most important pages first — the ones that bring traffic, the ones that rank, the ones that earn links — and fix what fails before moving on to the long tail. A page that fails a handful of checks is a page to improve; a section that fails most of them is a section to rethink. The goal is not a perfect score on every page. It is to find the pages that would embarrass you in front of a quality rater, and to fix them first.

For link builders, the checks are useful in a second way: they are a quality filter for outreach targets and for the content you ask clients to link to. A page that passes a serious quality audit is a page worth linking to, and a page that fails one is a page that will not hold its rankings long enough for the link to matter. Solis has handed the industry a shared standard for that judgement. The teams that use it will have better pages, better links, and fewer unpleasant surprises when the next core update lands.

Sources

Sources: PPC Land, November 2, 2026.

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